Learn how to combat personal trainer turnover In the second episode of the Alloy Personal Training Business Podcast with Matt Helland and Rick Mayo.  They will discuss the personal training turnover challenge facing gym owners and managers, and the key to finding and keeping a team of top-notch personal trainers on board. In this episode, they touch on the concepts and strategies for dealing with personal trainer turnover. To illustrate the point of turnover, Matt and Rick use the River & Ponds analogy, which says that some people will come into your business and it will be a river for their career. Meaning, they will be here today then the current (the market) will take them somewhere else in a short period of time. The opposite is the pond, where employees stick around for a long period of time. Surprising to some, they both come with their own challenges. How to go about making it a win-win for everybody in two different situations and reduce personal training turnover in this podcast, so tune in!

Key Points of Discussion

  • The rivers and ponds concept: Short-term and long-term employee relationship to personal training turnover (1:15)
  • Old is not always gold (3:32)
  • Personal Trainer Mentorship: A test drive for both the employer and the employee (3:42)
  • Starting with the easy part like your training protocols (6:57)
  • It’s not a bad idea to ask them how long they plan to stick with you  (9:17)
  • Helping people grow (11:30)
  • Reduce personal trainer turnover with goals

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Mentioned in this episode

Matt Helland

Rick Mayo 

Alloy Personal Training Franchise

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