Rick Mayo, Alloy Founder & CEO, describes the keys to success and why Alloy is a growing by serving the right people in a specific demographic market. Recently Rick was interviewed in 2 articles about what his success: Focus On Helping, Not Selling article and...
Many entrepreneurs dream of owning a business they can eventually sell at a high business valuation amount to achieve a maximum Return on Investment (ROI), whether they want to have an exit strategy for retirement or to create new business ventures. As the fitness...
Learn about pre-sale magic by using organic marketing as a primary lead generator to establish local community ties and create effective strategies to successfully launch your new franchise location. In a recent episode of the Alloy Personal Training Business...
Alloy Personal Training has earned a coveted spot as a Top 10 Fitness Franchise in Entrepreneur’s 45th Annual Franchise 500® for 2024. This recognition highlights Alloy’s innovative approach to personalized fitness, its meteoric rise in the franchising world, and the...
In a recent episode of the Alloy Personal Training Business podcast, Rick Mayo sat down with Jay Croft, a seasoned journalist turned fitness marketing expert, to discuss why newsletters are a game-changer in reaching the over-50 market. Croft, now an essential Alloy...
