by Team Alloy | Sep 7, 2025 | active aging, Blog, marketing, Podcast, sales
With longer lifespans, increased disposable income, and a growing desire to maintain health and independence, this 50+ demographic represents an exciting opportunity for fitness businesses to market vitality and longevity. In today’s rapidly evolving fitness industry,...
by Leigh Castleberry | Dec 23, 2024 | Blog, marketing, Podcast, pre-sales
Learn about pre-sale magic by using organic marketing as a primary lead generator to establish local community ties and create effective strategies to successfully launch your new franchise location. In a recent episode of the Alloy Personal Training Business...