by Rick Mayo | Sep 29, 2025 | Blog, fitness industry, personalization, technology
The fitness wearable market is exploding. Once seen as niche gadgets, devices like smartwatches, fitness trackers, and heart rate monitors are now an essential part of everyday life for millions of people. Global market reports estimate the fitness tracker sector at...
by Suzanne Robb | Jun 17, 2025 | Blog, personal training, technology
In recent years, technology has profoundly impacted nearly every aspect of our lives, and the fitness industry is no exception. From wearables that track our steps to smart equipment that customizes workouts, the intersection of fitness and data is reshaping the way...
by Team Alloy | Mar 30, 2025 | AI, Blog, Podcast, technology
Artificial Intelligence (AI) is transforming industries at a rapid pace and learning how to use AI strategically as an important factor in your business success. Franchising, especially in the health and fitness sector, is changing from outdated legacy systems to...
by Team Alloy | Mar 13, 2025 | franchising, Podcast, technology, Uncategorized
In today’s fast-paced world, technology is transforming every industry—even franchising in the fitness sector. Rick Mayo, CEO of Alloy Personal Training, shares his 33‐year entrepreneurial journey and explains how to leverage technology to scale a high-retention,...
by Team Alloy | Jan 20, 2025 | AI, Blog, Podcast, technology
With the rapid advancement of AI, it will become critical for fitness businesses to unlock ChatGPT to achieve success. As fitness professionals, we constantly seek tools and strategies to streamline operations, enhance client relationships, and deliver results. Enter...
by Rick Mayo | Dec 28, 2024 | Blog, franchising, personalization, technology, wellness
The 2025 fitness franchise trends are creating significant transformation in the industry, fueled by advancements in technology, a growing emphasis on holistic wellness, and evolving consumer expectations. Franchises that adapt to these trends stand to capture the...
