by Leigh Castleberry | Jul 23, 2024 | Blog, Podcast
In the ever-evolving landscape of the fitness industry, standing out is a significant challenge, especially with the myriad of franchising options available. However, Alloy Personal Training has carved a unique niche in the market, making it the fastest-growing...
by Leigh Castleberry | Jul 18, 2024 | Blog, Podcast
In this podcast episode, we delve into the dynamic world of entrepreneurship through the lens of Rick Mayo, a seasoned entrepreneur and the visionary founder of Alloy Personal Training. Hosted by Joe Steele, this episode not only explores Rick’s entrepreneurial...
by Leigh Castleberry | Jul 10, 2024 | Blog, Podcast
Entrepreneurial resilience is crucial for navigating the abyss and eating glass as a business owner. In the world of entrepreneurship, the glossy covers of success often shadow the gritty reality of building a business from the ground up. Elon Musk, a prominent...
by Leigh Castleberry | Jul 10, 2024 | Accountability, Blog, franchising, Podcast
In a fitness industry often characterized by fleeting trends and an emphasis on quick member acquisition, Alloy Personal Training has carved out a distinctive niche by focusing on a metric that truly reflects long-term success: improving the returning customer rate....
by Leigh Castleberry | Jun 26, 2024 | Accountability, Blog, franchising, Podcast
In the intricate world of franchise operations, the concept of accountability isn’t just a buzzword—it’s the structural backbone that supports every facet of the business, ensuring that it not only survives but thrives. This podcast delves into why...
by Leigh Castleberry | Jun 25, 2024 | Blog, Podcast
Trent Joynt, Rochester Michigan Franchisee, and his family were among the pioneering franchisees of Alloy Personal Training. Their early adoption and dedication to Alloy have set them apart, allowing them to thrive as a franchisee. They have had remarkable success in...
by Rick Mayo | Jun 11, 2024 | Blog
In today’s dynamic health and wellness landscape, by understanding generational wellness trends and catering to the needs of different generations, you can drive success as a Alloy Franchisee. The “Generational Wellness Report” by the American...
by Leigh Castleberry | Jun 3, 2024 | Blog, Podcast
In the world of fitness and personal training, consistently applying a proven programming approach based on science-driven fitness is not just a practice; it’s the backbone of success and sustainability. Alloy Personal Training has made significant strides in...
by Leigh Castleberry | May 30, 2024 | Blog, Podcast
Consistent customer experiences is an important part of an exceptional customer journey. In the world of fitness, where novelty and standout experiences often grab the spotlight, the concept of consistent customer experience rarely makes headlines. As the CEO and...
by Leigh Castleberry | May 21, 2024 | Blog, Podcast
In today’s fiercely competitive fitness industry, understanding and implementing organic marketing strategies is crucial for growth and sustainability. Organic marketing is a long-term digital marketing strategy that allows companies to build brand awareness,...
