by Suzanne Robb | Oct 19, 2022 | Blog
When it comes to fitness, setting goals is essential. More importantly, it matters what goals a person sets. It’s not enough for members to just decide they want to do something. Instead, they’ve got to work with trainers to establish S.M.A.R.T. fitness goals....
by Suzanne Robb | Oct 6, 2022 | Blog, Podcast
Being a business owner is one of the best jobs in the world, but it can also be the most stressful when it comes to time management. After all, business owners wear multiple hats. On any given day, you might work with customers, training team members, answering dozens...
by Suzanne Robb | Aug 16, 2022 | Blog
What’s the most precious asset your fitness franchise can have? Members! Customer centric marketing strategies allow you to connect to the right customers in your target market, then test and optimize to grow loyalty, brand trust, and Customer Lifetime Value (CLV). As...
by Suzanne Robb | Jun 21, 2022 | Blog
While it may SOUND easy, some of us struggle a bit with finding a career that we love. After all, if you are in the fitness industry, we want to do work we love and help people live better lives while also making a living, right? Explore the top fitness careers to...
by Suzanne Robb | May 2, 2022 | Blog
If you’re running a fitness business, think about adding multiple profit centers. Multiple profit centers offer additional amenities or products that customers can purchase along with their primary membership. Examples include a tanning bed, personal training...
