Should You Consider Franchising Your Business?
In this episode, Rick and Matt discuss should you consider franchising your business or expanding in other ways. At some point, successful entrepreneurs often wonder if they should franchise their business. But as any franchisor will tell you, running a franchise...
How Running Productive Meetings Drive Culture
In this episode, Matt and Rick discuss why running productive meetings are important, how to prepare, and what to discuss. Nobody wants to sit through a boring meeting. Only poorly run meetings are bad. For a gym owner, meetings are an excellent opportunity to get the...
How to Create Multiple Profit Centers for Your Fitness Business
If you’re running a fitness business, think about adding multiple profit centers. Multiple profit centers offer additional amenities or products that customers can purchase along with their primary membership. Examples include a tanning bed, personal training...
Managing Entrepreneur Expectations vs Reality
In this episode, Matt and Rick discuss how to set the right entrepreneur expectations vs the reality of business ownership. Whether you are an owner who wants to work in the business every day or as a semi-absentee owner, you need to know what to expect to run a...
How To Finance A Franchise: Franchise Funding Options
If you’re considering opening a fitness franchise, Rick Mayo (Alloy Founder and CEO) shares details on how to finance a franchise and what you need to get financing. There are many franchise funding options and details that need to be addressed. First, you’ve got to...
Foolproof and Friendly Sales Closing Techniques
In this episode, Rick and Matt discuss the top sales closing techniques we deploy here at Alloy Personal Training Fitness Franchise to make it a more friendly conversation. The most important aspect of our job in the personal training fitness business is closing...
Spring Cleaning Tips For An Annual Business Check-Up
Spring is here! The weather is getting warmer, people are out and about, and businesses are preparing for the rest of the year after a busy winter season in the fitness industry. What better way to get ready than with a bit of spring cleaning and an annual business...
How To Hire An Executive Assistant For Your Business
Why do you need an executive assistant? In this episode, Rick sits down with his Executive Assistant, Chamberlynn Campuzano, to discuss her role and how to hire an executive assistant (EA) for your company. As an entrepreneur, it’s easy to find yourself overwhelmed...
A Roadmap For a Successful Career In Fitness
Rick Mayo, Alloy Founder/CEO, and Matt Helland, Alloy's VP Programming, describe Matt's journey from part-time trainer to VP of Programming for thousands of Alloy studios worldwide. Rick and Matt describe a roadmap for a successful career in fitness. They describe...
Lessons To Get Your Franchise Team In March Madness Shape
Alloy Founder and CEO, Rick Mayo, shares how getting your franchise team into March Madness shape can help prepare you and your team rise to the challenge when tough times or growth moments present themselves. It’s the best season of the year - March Madness season....