Why should you uses GLP-1s plus Strength Training? Because they are partners in your weight loss journey to achieve the healthiest long-term results We examine the pros and cons of GLP-1s and the factors contributing to safer and healtier weight loss. In a world where...
When you think of a career in law enforcement, entrepreneurship may not be the first path that comes to mind, but for Jody Donaldson, a former law enforcement officer and FBI agent, the transition from public service to successful franchise owner with Alloy Personal...
In the latest episode of the Alloy Personal Training Business Podcast, host Rick Mayo welcomes Adam Blankenship, Alloy Franchise Business Coach and Presales Specialist, for a deep dive into the true meaning of semi-absentee ownership. With years of experience leading...
In the competitive world of fitness, client retention is the holy grail. While getting new leads and closing sales are essential, keeping the clients you already have is what sustains long-term business growth. Retention isn’t just a buzzword at Alloy Personal...
The entrepreneurial transition from corporate life to entrepreneurship is both exciting and challenging. Many individuals leave structured, resource-rich corporate environments to take control of their future by investing in business ownership. While the freedom and...
Artificial Intelligence (AI) is transforming industries at a rapid pace and learning how to use AI strategically as an important factor in your business success. Franchising, especially in the health and fitness sector, is changing from outdated legacy systems to...
Rick Mayo, Alloy Founder & CEO, describes the keys to success and why Alloy is a growing by serving the right people in a specific demographic market. Recently Rick was interviewed in 2 articles about what his success: Focus On Helping, Not Selling article and...
Alloy Personal Training franchise in St. Louis is bringing game-changing results for the Fit over 40 clients. Unlike traditional gyms that cater to a broad audience, Alloy Personal Training specifically focuses on individuals aged 40 and above, providing them with...
In today’s fast-paced world, technology is transforming every industry—even franchising in the fitness sector. Rick Mayo, CEO of Alloy Personal Training, shares his 33‐year entrepreneurial journey and explains how to leverage technology to scale a high-retention,...
The 2025 exercise guidelines released by the American College of Sports Medicine (ACSM) emphasize a well-rounded approach to fitness, targeting key components of physical health to improve overall well-being. These Research on Exercise Guidelines offer updated...
