by Leigh Castleberry | Aug 24, 2026 | Blog, expansion, multi location franchising, multi-unit franchise
Opening a second location can be an exciting milestone for a franchise owner. It can increase your market presence, create new revenue opportunities, provide advancement opportunities for your team, and move you closer to building a multi-unit business. But opening...
by Leigh Castleberry | Aug 12, 2026 | Blog, Entrepreneurship, franchising, multi location franchising
Multi-unit economics are one of the most important factors to understand when evaluating the long-term growth potential of a franchise investment. Opening one successful location is an important milestone, but building a multi-unit portfolio requires a deeper...
by Team Alloy | Aug 3, 2026 | fitness industry, franchising, In the News, multi location franchising, personal training, personalization, strength training
Reaching 150 locations is an important achievement for any franchise brand. For Alloy Personal Training, the milestone represents more than expansion. Alloy’s growth reflects accelerating demand for personalized fitness, growing interest in strength training,...
by Team Alloy | Jul 28, 2026 | Blog, Career Change, Entrepreneurship, franchising
Choosing the right career move after 40 can mean finding work that offers greater purpose, independence, and long-term opportunities.. Reaching your 40s can change how you think about work. You may have built valuable leadership skills, developed a strong professional...
by Team Alloy | Jul 16, 2026 | Blog, In the News, personal training, personalization, science, strength training
The new American College of Sports Medicine(ACSM) resistance training science provides the fitness industry with a clear, evidence-based reason for consumers to take strength training seriously and support why the Alloy franchise model is even more relevant now. For...
by Suzanne Robb | Jun 22, 2026 | Blog, Entrepreneurship, franchising
What if the better franchise opportunity was not serving meals, but helping people transform their lives? Fitness franchises outperform restaurant franchises by offering a more predictable, purpose-driven business model built for today’s health-conscious consumers....
by Rick Mayo | Jun 22, 2026 | Blog, fitness memberships, Podcast
When it comes to monthly memberships vs annual memberships, most fitness business owners assume the answer is obvious. Longer contracts should create better retention, more predictable revenue, and a stronger business. For years, that was the conventional wisdom...
by Team Alloy | May 29, 2026 | Blog, franchising, leadership, marketing, multi location franchising
The most successful franchise brands rely on strategic franchise marketing to generate demand, increase conversions, and support growth at both the national and local levels. For many franchise owners, marketing feels like a constant search for the next breakthrough...
by Team Alloy | May 20, 2026 | Career Change, career opportunity, franchisee, franchising
Some corporate skills transfer better than others to franchise ownership and can give professionals a major advantage when they decide to leave the traditional corporate career path and build a business of their own. Many people assume they need years of small...
by Team Alloy | May 14, 2026 | Blog, franchising, personal training
When choosing personal training services, it’s important to compare health club personal training vs Alloy personal training studios to see which model offers the coaching, accountability, and personalization needed for long-term results. When people think about...