by Leigh Castleberry | Aug 5, 2020 | Blog, Podcast
The Dreaded C-Word: The Advantages of Small Group Training vs Group Fitness Classes or One-on-One Training Episode Summary In this episode, we discuss the differences and advantages of small group training vs large group fitness classes, and why to never use the...
by Leigh Castleberry | Jul 29, 2020 | Blog, Podcast
The Ascension Business Model Episode Summary Matt and Rick discuss the concept of an ascension business model for the fitness industry. Learn how ascension effects revenue, retention, and the lifetime value of your members. An ascension business model for the fitness...
by Brittney Trahan | Jul 28, 2020 | Blog
Author: Rick Mayo We have done a number of articles and podcast episodes on COVID and how things started out for us when it hit Georgia. Everything from 3 Things Every Fitness Professional CAN Do During The COVID Shutdown where we talked about working on yourself and...
by Brittney Trahan | Jul 22, 2020 | Blog, Podcast
The Best Studio Business Model Episode Summary In this episode, Matt and Rick discuss the best studio business model for these crazy times. Should you go all virtual, stick with the brick and mortar model, or a hybrid of the two? Check it out! Gyms across different...
by Brittney Trahan | Jul 15, 2020 | Blog, Podcast
Fitness Programming Episode Summary Matt and Rick explain the concepts and processes behind creating and delivering great programs for clients. In today’s episode, we talk about the actual programming. Listen in on how we take a scientific and systematic approach to...
by Brittney Trahan | Jul 15, 2020 | Blog
Fitness Franchise Financing Guide So you’ve been a fitness trainer, personal trainer, or group fitness instructor working for a chain of health clubs or gyms. Maybe you are a gym manager, assistant manager, regional manager, or executive for a fitness brand and you’ve...
