by Leigh Castleberry | Jun 23, 2022 | Blog, Podcast
What makes the Alloy fitness concept successful is our customized personal training programs based on a straightforward philosophy: people who get personalized coaching get better results. Rick Mayo, Alloy Founder & CEO, discusses why Alloy customers get better...
by Leigh Castleberry | Jun 23, 2022 | Blog, Podcast
This is a special podcast interview by Brittany Bode and Samantha Schweitzer of FranPath Consulting. They interview Rick Mayo, Alloy Founder/CEO, on why the Alloy Personal Training Franchise is a unique franchise concept. The Alloy Personal Training franchise concept...
by Leigh Castleberry | Jun 20, 2022 | Blog, In the News, Podcast
In this episode, Rick discusses why ResusciTech is a great CPR solution for Alloy. Joining Rick are Abbie Kohler, CEO & Co-Founder, and Brian Morley, CMO. ResusciTech is a medical software and e-learning company with a mobile smartphone app for CPR education and...
by Leigh Castleberry | Jun 12, 2022 | Blog, Podcast
In this podcast, Rick and Matt discuss 3 ways to simplify your business. Simplification keeps you focused, and it also helps to make your business scalable. As entrepreneurs, we can often be guilty of overcomplicating our businesses by adding layers of complexity that...
by Leigh Castleberry | Jun 9, 2022 | Blog, Podcast
In this episode, Rick and Matt break down how to use Kanter’s Law when setting business expectations and they apply it to franchising. “Kanter’s law states that everything looks infinitely harder when you are in the middle.” Rosabeth Moss...
by Leigh Castleberry | Jun 7, 2022 | Blog, Podcast
The Alloy Personal Training Franchise has one of the fitness industry’s leading client retention rate of 97%. Get to know the 3 techniques to create an industry leading client retention strategy. In this episode, Rick and Matt discuss 3 techniques to increase...
