As an experienced performance coach and working in franchise business development, Nick Garrity has big plans for the Atlanta market, with ﬁve locations planned. Co-Owners Nick and Maria Garrity and Chris Tucker have opened their first Alloy Personal Training in Chastain. It is the first franchise location in the Atlanta territory.
“I’ve been fortunate to have the opportunity to train clients of all ages and abilities, and now the experience with Alloy in the franchise world, we hope to build businesses all over the country,”
~ Nick Garrity ~
Garrity says that the pandemic taught him and his team that is crucial for people to get in better shape to not only reduce the impact of diseases and viruses, but to extend the quality of their lives as well as the length of their lives. He credits his experience from both the performance training and business development sectors for his well-rounded understanding of what it takes to open and manage a personal training business.
“Knowing Rick and his extensive background in the industry and the immense amount of knowledge and data that he and the team bring to the business was a huge draw for us. The simplicity that they’ve built the business around makes it very attractive to build multiple locations and gives guys like me opportunities that I wish I had when I was coming up in the personal training industry!.”
~ Nick Garrity ~
By prioritizing a unique and individualized personal training model, Alloy has established itself as one of the most sought-after ﬁtness brands across the United States. The company’s expansion into the Atlanta market exempliﬁes the brand’s unwavering dedication to providing extraordinary care to its clientele.
“Our original location is in the Atlanta area, so it’s an area near and dear to our hearts,” said Rick Mayo, founder, and CEO of Alloy Personal Training. “These new Atlanta locations will allow us to serve even more people in their pursuit of optimal health and ﬁtness. We are excited to continue transforming lives and empowering our community to reach new heights,”
~ Rick Mayo, Alloy Personal Training Franchise, CEO and Founder
Garrity has lived in Atlanta for over 15 years. He has a Master’s Degree in Applied Exercise Science. His first job was the Head Strength and Conditioning Coach at Marist College. Then ran the Headquarters of D1 Sports Training in Nashville, TN for two years before moving to Atlanta to help start and manage FusionATL, an Elite Performance Center for pro golfers and executives. The last 4 years he worked expanding franchises as the Development Director building multiple franchises all across the country
The new Alloy Personal Training – Chastain location is currently open for business, and they are currently accepting new clients. They are located at 4600 Roswell Rd, Suite E130, Sandy Springs, GA 30342.
Why Alloy Franchise
The Alloy Personal Training mission is to provide a straightforward, common-sense brand in an increasingly confusing and niche training and fitness industry. Specifically, we provide our franchisees and employees with an effective, proven, and tailored way to leverage the growth of what’s known as the “active aging” demographic – or people over 50.
Given that there are currently about 78 million Baby Boomers in America, one person turns 65 every ten seconds, and 35% of them exercise, this is a critically important demographic.
We provide an effective fitness platform and a focus on small-group personal training options that meet people where they are and help them meet their goals.
Benefits for Franchisees – For franchisors the benefits include a higher ROI per square foot, higher client retention rates, and even a effective pre-sale programs opening with a full clientele of 130 members.
Benefits for Clients – Clients benefit with small group personal training programs with 6 people that provide the personalization and motivation of one-on-one personal training session, but at a lower cost.
We use technology to inform our practices and drive actual results for our community, business owners, and clients.
How to Get Started With Alloy
Want to take your passion for coaching and business and turn it into a career? There’s no better time than now.
Here at Alloy Personal Training, we pride ourselves on offering comprehensive, reputable personal training franchise operations for people just like you, and we’re always looking to add enthusiastic, skilled people to our team. In addition to world-class support and community, you’ll get a suite of proven systems designed to help you thrive from day one.
Ready to learn more?
Article by Rick Mayo, Alloy CEO and Founder